Key Insights
The Sweden hospitality package market, valued at €5.83 billion in 2025, is projected to experience steady growth, exhibiting a compound annual growth rate (CAGR) of 4.26% from 2025 to 2033. This growth is driven by several factors. Increased inbound tourism to Sweden, fueled by its natural beauty, vibrant cities, and rich cultural heritage, significantly contributes to market expansion. The rising popularity of sustainable and experiential travel packages further boosts demand. Furthermore, the sector benefits from ongoing investments in hotel infrastructure and the development of innovative service offerings, such as curated experiences and personalized packages tailored to diverse traveler preferences. The market is segmented by hotel type (chain vs. independent) and service level (budget, mid-scale, luxury, and service apartments). Key players like Nordic Choice Hotels, Scandic Hotels, and international brands like Marriott and Hilton compete intensely, often leveraging loyalty programs to retain customers. While economic fluctuations could pose a potential restraint, the long-term outlook remains positive, underpinned by Sweden's strong tourism sector and the consistent appeal of its diverse hospitality offerings.
The competitive landscape is characterized by a mix of domestic and international players. Established brands benefit from strong brand recognition and extensive distribution networks, while smaller independent hotels often focus on niche markets and personalized experiences. The market's competitiveness fosters innovation in product offerings, pricing strategies, and customer service. The increasing integration of technology, including online booking platforms and personalized travel planning tools, plays a crucial role in shaping customer experience and market dynamics. The focus on enhancing customer experience through personalized services, unique experiences, and sustainability initiatives is crucial for success in this dynamic market. This strategic approach ensures brands remain relevant and competitive within the growing and evolving Swedish hospitality landscape.

Sweden Hospitality Package Market: A Comprehensive Report (2019-2033)
This insightful report provides a detailed analysis of the Sweden Hospitality Package Market, offering a comprehensive overview of market trends, competitive dynamics, and future growth prospects. Covering the period from 2019 to 2033, with a base year of 2025 and a forecast period of 2025-2033, this report is an invaluable resource for stakeholders seeking to understand and capitalize on opportunities within this dynamic market. The total market value in 2025 is estimated at xx Million.
Sweden Hospitality Package Market Composition & Trends
This section delves into the intricate structure of the Sweden hospitality package market, examining key components that shape its trajectory. We analyze market concentration, highlighting the market share distribution amongst key players like Nordic Choice Hotels, Scandic Hotels, and Elite Hotels. The report also explores the influence of innovation, regulatory landscapes (including relevant legislation and permits), the presence of substitute products (e.g., vacation rentals), end-user profiles (business travelers, leisure tourists, families), and the impact of mergers and acquisitions (M&A) activities. We quantify M&A deal values where data is available and illustrate market share distribution with detailed charts and graphs. Specific examples of M&A activity within the studied period are included, contributing to a nuanced understanding of market consolidation. The impact of external factors such as economic fluctuations and global events on market trends is also discussed, providing context for observed growth patterns.

Sweden Hospitality Package Market Industry Evolution
This section provides a detailed analysis of the Sweden hospitality package market's evolution between 2019 and 2033. We explore the market's growth trajectory, identifying key periods of expansion and contraction. Technological advancements, such as online booking platforms and revenue management systems, and their influence on market dynamics are thoroughly examined. The evolving demands of consumers, including preferences for sustainable travel, unique experiences, and personalized services, are analyzed, providing valuable insights into shifting market preferences. We present quantifiable data on growth rates and technology adoption metrics, supported by relevant charts and figures. The report also examines the influence of external factors, such as economic conditions, tourism trends, and policy changes on the industry's evolution. Specific growth rates for different segments within the market are provided, offering a granular understanding of market evolution.
Leading Regions, Countries, or Segments in Sweden Hospitality Package Market
This section identifies the dominant regions, countries, or segments within the Sweden hospitality package market. We analyze the performance of different segments, including:
- By Type: Chain Hotels, Independent Hotels
- By Segment: Service Apartments, Budget and Economy Hotels, Mid and Upper mid-scale Hotels, Luxury Hotels
For each segment, we provide a detailed analysis highlighting its key drivers, including investment trends, regulatory support, and consumer preferences. The reasons for the dominance of specific regions, countries, or segments are explored in detail, identifying underlying factors that contribute to their success. We explore factors like tourism infrastructure, accessibility, and the presence of major players within each segment. This includes analyzing the geographical distribution of hotel chains and independent properties, as well as the concentration of specific hotel types in different regions of Sweden.
Sweden Hospitality Package Market Product Innovations
This section examines recent product innovations, focusing on new service offerings, technological advancements, and the unique selling propositions (USPs) that differentiate hospitality packages. We explore the application of new technologies, such as AI-powered personalization tools and sustainable practices, within hospitality packages. Performance metrics, such as customer satisfaction and booking rates, are analyzed to assess the success of these innovations.
Propelling Factors for Sweden Hospitality Package Market Growth
The growth of the Sweden hospitality package market is fueled by several factors. Strong economic performance, increasing disposable incomes, and a rise in both domestic and international tourism contribute significantly to market expansion. Technological advancements, such as improved online booking systems and personalized travel planning tools, enhance efficiency and accessibility. Favorable government policies supporting tourism infrastructure and development further stimulate growth.
Obstacles in the Sweden Hospitality Package Market
The Sweden hospitality package market faces challenges including seasonal fluctuations in tourist demand, increasing operational costs, and intense competition from both established players and emerging businesses. Regulatory hurdles and potential supply chain disruptions can also impact market growth. The competitive landscape is further shaped by the entry of new market players and evolving consumer preferences. These factors can potentially impact market performance negatively and are addressed in detail, supported by quantifiable metrics where available.
Future Opportunities in Sweden Hospitality Package Market
Future opportunities lie in expanding into niche markets, such as eco-tourism and wellness tourism, catering to the growing demand for sustainable and personalized travel experiences. Leveraging technology to enhance customer experience and operational efficiency offers further potential. Exploring new partnerships and collaborations, and focusing on sustainable practices can unlock new revenue streams and position businesses for long-term success.
Major Players in the Sweden Hospitality Package Market Ecosystem
The Sweden hospitality package market is characterized by a mix of established international and local players. Key players include:
- Nordic Choice Hotels
- Scandic Hotels
- Elite Hotels
- Ligula Hospitality Group
- Best Western Hotels & Resorts
- Marriott International
- Accor Hotels
- First Hotels
- Radisson Hotel Group
- Hilton Hotels & Resorts
- Comwell Hotels
This list is not exhaustive. The report also analyzes the loyalty programs offered by major hotel brands, contributing to a comprehensive understanding of competitive strategies.
Key Developments in Sweden Hospitality Package Market Industry
April 2023: Choice Hotels EMEA added Scandinavia's "Fortress Hotels" to its Ascend Hotels Collection portfolio. This expansion significantly broadens Choice Hotels' presence in the Swedish market.
April 2023: Scandic announced it would open its first hotel under its new Scandic Go brand, a smart, sustainable hotel concept under the economy segment, at the beginning of September in Stockholm, Sweden. This signifies a notable shift in Scandic's strategy, aiming to capture a larger share of the budget-conscious travel market.
Strategic Sweden Hospitality Package Market Forecast
The Sweden hospitality package market is poised for continued growth driven by increasing tourism, technological advancements, and a focus on sustainable practices. Opportunities exist in expanding into niche segments, leveraging technology for personalized experiences, and fostering collaborations to enhance service offerings. The forecast period (2025-2033) suggests a positive outlook for market expansion, with growth rates varying across different market segments. This necessitates proactive strategies by market participants to capitalize on emerging opportunities and adapt to evolving customer preferences.
Sweden Hospitality Package Market Segmentation
-
1. Type
- 1.1. Chain Hotels
- 1.2. Independent Hotels
-
2. Segment
- 2.1. Service Apartments
- 2.2. Budget and Economy Hotels
- 2.3. Mid and Upper mid scale Hotels
- 2.4. Luxury Hotels
Sweden Hospitality Package Market Segmentation By Geography
- 1. Sweden

Sweden Hospitality Package Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 4.26% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growth In Tourism; Strong Economy
- 3.3. Market Restrains
- 3.3.1. Seasonality; Skilled Labor Shortages
- 3.4. Market Trends
- 3.4.1. Increasing Number of Foreign Visitors Are Driving the Market
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Sweden Hospitality Package Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Type
- 5.1.1. Chain Hotels
- 5.1.2. Independent Hotels
- 5.2. Market Analysis, Insights and Forecast - by Segment
- 5.2.1. Service Apartments
- 5.2.2. Budget and Economy Hotels
- 5.2.3. Mid and Upper mid scale Hotels
- 5.2.4. Luxury Hotels
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Sweden
- 5.1. Market Analysis, Insights and Forecast - by Type
- 6. Competitive Analysis
- 6.1. Market Share Analysis 2024
- 6.2. Company Profiles
- 6.2.1 Nordic Choice Hotels
- 6.2.1.1. Overview
- 6.2.1.2. Products
- 6.2.1.3. SWOT Analysis
- 6.2.1.4. Recent Developments
- 6.2.1.5. Financials (Based on Availability)
- 6.2.2 Scandic Hotels
- 6.2.2.1. Overview
- 6.2.2.2. Products
- 6.2.2.3. SWOT Analysis
- 6.2.2.4. Recent Developments
- 6.2.2.5. Financials (Based on Availability)
- 6.2.3 Elite Hotels
- 6.2.3.1. Overview
- 6.2.3.2. Products
- 6.2.3.3. SWOT Analysis
- 6.2.3.4. Recent Developments
- 6.2.3.5. Financials (Based on Availability)
- 6.2.4 Ligula Hospitality Group
- 6.2.4.1. Overview
- 6.2.4.2. Products
- 6.2.4.3. SWOT Analysis
- 6.2.4.4. Recent Developments
- 6.2.4.5. Financials (Based on Availability)
- 6.2.5 Best Western Hotels & Resorts
- 6.2.5.1. Overview
- 6.2.5.2. Products
- 6.2.5.3. SWOT Analysis
- 6.2.5.4. Recent Developments
- 6.2.5.5. Financials (Based on Availability)
- 6.2.6 6 COMPETITVE INTELLIGENCE6 1 Market Concentration6 2 Company profiles
- 6.2.6.1. Overview
- 6.2.6.2. Products
- 6.2.6.3. SWOT Analysis
- 6.2.6.4. Recent Developments
- 6.2.6.5. Financials (Based on Availability)
- 6.2.7 Marriott International
- 6.2.7.1. Overview
- 6.2.7.2. Products
- 6.2.7.3. SWOT Analysis
- 6.2.7.4. Recent Developments
- 6.2.7.5. Financials (Based on Availability)
- 6.2.8 Accor Hotels
- 6.2.8.1. Overview
- 6.2.8.2. Products
- 6.2.8.3. SWOT Analysis
- 6.2.8.4. Recent Developments
- 6.2.8.5. Financials (Based on Availability)
- 6.2.9 First Hotels
- 6.2.9.1. Overview
- 6.2.9.2. Products
- 6.2.9.3. SWOT Analysis
- 6.2.9.4. Recent Developments
- 6.2.9.5. Financials (Based on Availability)
- 6.2.10 Radisson Hotel Group
- 6.2.10.1. Overview
- 6.2.10.2. Products
- 6.2.10.3. SWOT Analysis
- 6.2.10.4. Recent Developments
- 6.2.10.5. Financials (Based on Availability)
- 6.2.11 Hilton Hotels & Resorts
- 6.2.11.1. Overview
- 6.2.11.2. Products
- 6.2.11.3. SWOT Analysis
- 6.2.11.4. Recent Developments
- 6.2.11.5. Financials (Based on Availability)
- 6.2.12 Comwell Hotels**List Not Exhaustive 6 3 Loyalty programs offered by Major Hotel Brand
- 6.2.12.1. Overview
- 6.2.12.2. Products
- 6.2.12.3. SWOT Analysis
- 6.2.12.4. Recent Developments
- 6.2.12.5. Financials (Based on Availability)
- 6.2.1 Nordic Choice Hotels
List of Figures
- Figure 1: Sweden Hospitality Package Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Sweden Hospitality Package Market Share (%) by Company 2024
List of Tables
- Table 1: Sweden Hospitality Package Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Sweden Hospitality Package Market Revenue Million Forecast, by Type 2019 & 2032
- Table 3: Sweden Hospitality Package Market Revenue Million Forecast, by Segment 2019 & 2032
- Table 4: Sweden Hospitality Package Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Sweden Hospitality Package Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Sweden Hospitality Package Market Revenue Million Forecast, by Type 2019 & 2032
- Table 7: Sweden Hospitality Package Market Revenue Million Forecast, by Segment 2019 & 2032
- Table 8: Sweden Hospitality Package Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Sweden Hospitality Package Market?
The projected CAGR is approximately 4.26%.
2. Which companies are prominent players in the Sweden Hospitality Package Market?
Key companies in the market include Nordic Choice Hotels, Scandic Hotels, Elite Hotels, Ligula Hospitality Group, Best Western Hotels & Resorts, 6 COMPETITVE INTELLIGENCE6 1 Market Concentration6 2 Company profiles, Marriott International, Accor Hotels, First Hotels, Radisson Hotel Group, Hilton Hotels & Resorts, Comwell Hotels**List Not Exhaustive 6 3 Loyalty programs offered by Major Hotel Brand.
3. What are the main segments of the Sweden Hospitality Package Market?
The market segments include Type, Segment.
4. Can you provide details about the market size?
The market size is estimated to be USD 5.83 Million as of 2022.
5. What are some drivers contributing to market growth?
Growth In Tourism; Strong Economy.
6. What are the notable trends driving market growth?
Increasing Number of Foreign Visitors Are Driving the Market.
7. Are there any restraints impacting market growth?
Seasonality; Skilled Labor Shortages.
8. Can you provide examples of recent developments in the market?
April 2023: Choice Hotels EMEA added Scandinavia's "Fortress Hotels" to its Ascend Hotels Collection portfolio.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Sweden Hospitality Package Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Sweden Hospitality Package Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Sweden Hospitality Package Market?
To stay informed about further developments, trends, and reports in the Sweden Hospitality Package Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence