United Kingdom Poultry Meat Market CAGR Trends: Growth Outlook 2025-2033

Key Insights

The United Kingdom poultry meat market is experiencing robust growth, fueled by a rising population, increasing consumer demand for convenient and affordable protein sources, and evolving culinary trends incorporating poultry in diverse dishes. The market's Compound Annual Growth Rate (CAGR) of 26.40% from 2019 to 2024 suggests a significant expansion, indicating strong market potential. Key drivers include the affordability of poultry compared to other meat options, its versatility in culinary applications, and the growing preference for healthier, lean protein sources. The market segmentation reveals a dominance of the off-trade distribution channel, reflecting the widespread availability of poultry in supermarkets and retail outlets. While canned poultry holds a niche, fresh/chilled poultry remains the most popular form, indicating a focus on quality and freshness among consumers. Growth is likely further supported by innovations in processing techniques, leading to longer shelf life and enhanced product quality. Major players like 2 Sisters Food Group, Cranswick plc, and Gressingham Foods are key contributors to the market's growth, leveraging their established supply chains and brand recognition. However, challenges such as fluctuations in feed prices and increasing concerns regarding animal welfare and sustainable farming practices might pose some restraints to market expansion. Further segmentation data, while unavailable, could reveal nuanced insights into regional variations and consumer preferences within the UK.

The forecast period (2025-2033) promises continued expansion, driven by sustained consumer demand and potential export opportunities. Maintaining market share will depend on companies' ability to adapt to evolving consumer preferences, adopt sustainable practices, and respond effectively to potential supply chain disruptions. The market is projected to see a considerable increase in value, based on the substantial CAGR. Strategic investments in technology, sustainable farming practices, and brand building will be crucial for success in this dynamic and competitive market. This implies significant opportunities for both established players and new entrants. Effective marketing strategies targeting health-conscious consumers and highlighting the versatility and convenience of poultry meat are key to capturing a larger market share.

United Kingdom Poultry Meat Market: A Comprehensive Report (2019-2033)

This insightful report provides a detailed analysis of the United Kingdom poultry meat market, encompassing historical data (2019-2024), the base year (2025), and a comprehensive forecast (2025-2033). It offers crucial insights into market dynamics, competitive landscapes, and future growth trajectories, equipping stakeholders with the knowledge to navigate this evolving sector. The market is projected to reach £XX Million by 2033, demonstrating substantial growth potential.

United Kingdom Poultry Meat Market Composition & Trends

This section delves into the intricate structure of the UK poultry meat market, examining key aspects influencing its current state and future direction. We analyze market concentration, revealing the market share distribution among key players like 2 Sisters Food Group, Cranswick plc, and Avara Foods Ltd. The report quantifies the level of market concentration using metrics such as the Herfindahl-Hirschman Index (HHI) and the four-firm concentration ratio. We also explore the role of innovation, highlighting advancements in poultry processing technologies and sustainable packaging solutions. The regulatory landscape, encompassing food safety standards and environmental regulations, is thoroughly examined. Furthermore, we analyze the impact of substitute products, such as plant-based alternatives, on market demand. End-user consumption patterns—including retail, food service, and industrial applications—are profiled. Finally, a detailed analysis of mergers and acquisitions (M&A) activity, including deal values and their impact on market dynamics, is provided.

• Market Share Distribution: 2 Sisters Food Group holds an estimated xx% market share, followed by Cranswick plc at xx% and Avara Foods Ltd at xx%.
• M&A Activity: Analysis of M&A deals between 2019-2024, including deal values (in Millions). For example, the acquisition of Hemswell Coldstore by Gressingham Group in June 2023.
• Innovation Catalysts: Focus on advancements in automation, sustainable packaging, and disease prevention technologies.
• Regulatory Landscape: Detailed analysis of compliance costs and the impact of food safety and animal welfare regulations.

United Kingdom Poultry Meat Market Industry Evolution

This section meticulously charts the evolution of the UK poultry meat market, examining growth trajectories, technological advancements, and the evolving demands of consumers. The report analyzes the market's Compound Annual Growth Rate (CAGR) over the historical and forecast periods, revealing insights into periods of expansion and contraction. Technological advancements, such as automated processing systems and improved traceability technologies, are evaluated for their impact on efficiency and product quality. The report also explores shifts in consumer preferences, including the growing demand for organic, free-range, and sustainably produced poultry. We analyse the adoption rates of these product types, tracking them across various segments. The impact of factors such as changing dietary habits, health consciousness, and ethical concerns on consumption patterns is also explored.

Leading Regions, Countries, or Segments in United Kingdom Poultry Meat Market

This section pinpoints the dominant regions, countries, or market segments within the UK poultry meat market. The analysis encompasses different forms (fresh/chilled, frozen, processed, canned), distribution channels (off-trade, on-trade), and specific segments (like turkey versus chicken). The report identifies the leading segment and provides a comprehensive explanation of its market dominance, considering factors such as consumer preferences, production efficiency, and pricing strategies. The analysis includes:

• Key Drivers for Dominance (using bullet points):

  • Investment trends in specific regions or segments
  • Governmental support and incentives
  • Infrastructure development (e.g., cold storage facilities)
  • Consumer preferences and trends

• In-depth analysis (using paragraphs) of dominance factors: For example, the high demand for fresh/chilled chicken in supermarkets driving the off-trade segment’s leadership.

United Kingdom Poultry Meat Market Product Innovations

This section showcases recent product innovations, applications, and performance metrics within the UK poultry meat market. The discussion focuses on new product developments, such as value-added processed poultry products and ready-to-eat meals. We highlight the unique selling propositions (USPs) of these innovations, including improved convenience, enhanced taste profiles, and health benefits. The adoption of new technologies, such as modified atmosphere packaging (MAP) to extend shelf life, is also discussed.

Propelling Factors for United Kingdom Poultry Meat Market Growth

This section identifies and analyzes the key growth drivers within the UK poultry meat market. These include technological advancements (automation, improved breeding techniques), economic factors (rising disposable incomes, favorable consumer sentiment), and supportive government policies (e.g., subsidies for farmers). Specific examples are provided to illustrate the impact of these drivers on market growth.

Obstacles in the United Kingdom Poultry Meat Market Market

This section discusses the barriers and restraints that could impede the growth of the UK poultry meat market. This includes: regulatory challenges (e.g., increasing compliance costs), supply chain disruptions (e.g., impacts of avian flu), and competitive pressures from imported poultry and plant-based alternatives. Quantifiable impacts of these challenges on market growth are presented.

Future Opportunities in United Kingdom Poultry Meat Market

This section highlights emerging opportunities for growth within the UK poultry meat market. This encompasses new market segments (e.g., increasing demand for premium and organic products), technological advancements (e.g., precision farming), and changing consumer trends (e.g., growing preference for healthy and sustainable food options).

Major Players in the United Kingdom Poultry Meat Market Ecosystem

• Copas Traditional Turkeys
• Wild Meat Company
• Lambert Dodard Chancereul (LDC) Group
• Salisbury Poultry (Midlands) Ltd
• Avara Foods Ltd
• Blackwells Farm
• 2 Sisters Food Group
• Cranswick plc
• Gressingham Foods
• JBS SA
• Donald Russell Ltd
• Danish Crown AmbA

Key Developments in United Kingdom Poultry Meat Market Industry

• June 2023: Gressingham Group acquired Hemswell Coldstore, a Lincolnshire facility capable of housing 5000 pallets of frozen meat, enhancing its cold storage capacity and distribution capabilities.
• May 2023: Avara Foods Ltd announced the closure of its Abergavenny factory in Autumn 2023, citing significant inflationary pressures and reduced demand for UK-produced turkey. This highlights the impact of economic factors and market volatility on the industry.
• May 2023: Cranswick Convenience Foods Milton Keynes partnered with Graphic Packaging to switch to more sustainable, plant-based fibre packaging. This showcases the industry's response to environmental concerns and consumer demand for sustainable products.

Strategic United Kingdom Poultry Meat Market Market Forecast

The UK poultry meat market is poised for continued growth, driven by factors such as increasing consumer demand, technological advancements in processing and production, and the growing adoption of sustainable practices. Opportunities exist in value-added products, premium segments, and innovative packaging solutions. While challenges remain, such as inflationary pressures and supply chain volatility, the market’s inherent resilience and strong consumer demand suggest a positive outlook for the forecast period.

United Kingdom Poultry Meat Market Segmentation

• 1. Form
  • 1.1. Canned
  • 1.2. Fresh / Chilled
  • 1.3. Frozen
  • 1.4. Processed
    • 1.4.1. By Processed Types
      • 1.4.1.1. Deli Meats
      • 1.4.1.2. Marinated/ Tenders
      • 1.4.1.3. Meatballs
      • 1.4.1.4. Nuggets
      • 1.4.1.5. Sausages
      • 1.4.1.6. Other Processed Poultry
• 2. Distribution Channel
  • 2.1. Off-Trade
    • 2.1.1. Convenience Stores
    • 2.1.2. Online Channel
    • 2.1.3. Supermarkets and Hypermarkets
    • 2.1.4. Others
  • 2.2. On-Trade

United Kingdom Poultry Meat Market Segmentation By Geography

• 1. United Kingdom