Key Insights
The Saudi Arabian poultry industry, valued at approximately \$X million in 2025, is experiencing robust growth, projected to expand at a Compound Annual Growth Rate (CAGR) of 4.11% from 2025 to 2033. This growth is fueled by several key factors. A burgeoning population, increasing urbanization, and a rising middle class are driving higher demand for protein-rich foods like poultry. Changing dietary habits, with consumers increasingly opting for convenient and affordable protein sources, further bolster market expansion. Government initiatives aimed at boosting domestic food production and reducing reliance on imports also contribute significantly. The industry is segmented by product type (eggs, broiler meat, processed meat) and distribution channel (on-trade, off-trade), with broiler meat and the off-trade channel currently dominating. Competition is fierce amongst major players such as Sunbulah Group, Almunajem Foods, Americana Group, and Almarai, each vying for market share through product diversification, brand building, and strategic partnerships. Regional variations exist, with population density and consumer preferences influencing demand across central, eastern, western, and southern Saudi Arabia.
Despite promising growth prospects, the industry faces challenges. Fluctuations in feed prices, driven by global commodity markets, can impact profitability. Maintaining high biosecurity standards and mitigating the risk of avian influenza outbreaks are critical to sustained growth. Furthermore, fostering innovation in poultry farming techniques and processing technologies is essential to enhance efficiency and meet escalating demand. Successful companies will focus on efficient supply chains, superior product quality, and targeted marketing strategies to cater to specific consumer segments. The long-term outlook remains positive, with the Saudi Arabian poultry industry well-positioned for continued expansion, driven by both domestic consumption and potential export opportunities within the region. Further growth may be stimulated by investment in modern processing facilities, enhancing cold chain infrastructure, and creating robust quality control systems.
Saudi Arabia Poultry Industry: A Comprehensive Market Report (2019-2033)
This insightful report provides a detailed analysis of the Saudi Arabia poultry industry, offering a comprehensive overview of market trends, key players, and future growth prospects. Covering the period from 2019 to 2033, with a focus on 2025, this report is an essential resource for stakeholders seeking to understand and capitalize on opportunities within this dynamic sector. The study period spans 2019-2024 (historical period), 2025 (base and estimated year), and 2025-2033 (forecast period). The market size is projected to reach xx Million by 2033.

Saudi Arabia Poultry Industry Market Composition & Trends
This section delves into the competitive landscape of the Saudi Arabian poultry market, evaluating market concentration, innovation drivers, regulatory frameworks, substitute products, end-user profiles, and mergers & acquisitions (M&A) activity. The report analyzes market share distribution amongst key players, revealing the dominance of established players like Almarai Company Limited and Americana Group Inc, while also highlighting the increasing presence of international entrants. M&A activity is assessed, considering deal values and their impact on market consolidation. Specific examples, such as the USD 500 Million investment by BRF in October 2022, are examined to illustrate the strategic landscape. Regulatory changes influencing production, processing, and distribution are explored, along with the impact of substitute protein sources on market dynamics. Finally, the report profiles key end-user segments, analyzing their consumption patterns and preferences.
- Market Concentration: High, dominated by a few large players.
- Innovation Catalysts: Technological advancements in breeding, feed, and processing.
- Regulatory Landscape: Stringent food safety and halal certification standards.
- Substitute Products: Plant-based meat alternatives gaining traction, impacting market share.
- End-User Profiles: Growing urban population driving demand for convenient poultry products.
- M&A Activity: Significant investments and partnerships observed in recent years, with deal values exceeding xx Million in several instances.

Saudi Arabia Poultry Industry Industry Evolution
This section traces the evolution of the Saudi Arabian poultry industry, examining market growth trajectories, technological advancements, and evolving consumer preferences. The report analyzes historical growth rates and projects future expansion, considering factors such as population growth, income levels, and changing dietary habits. Technological innovations like automated feeding systems and precision poultry farming are analyzed for their impact on production efficiency and cost reduction. The growing demand for value-added products, such as processed meat and ready-to-eat meals, is explored, alongside the influence of health consciousness and dietary trends on consumer choices. The impact of factors such as government incentives and investments, and evolving consumer preferences driving market growth are explored in detail.
Leading Regions, Countries, or Segments in Saudi Arabia Poultry Industry
This section identifies the leading segments within the Saudi Arabian poultry market, focusing on product types (Eggs, Broiler Meat, Processed Meat) and distribution channels (On-Trade, Off-Trade). The dominance of each segment is analyzed, identifying key drivers such as investment trends, government support, and consumer demand.
- Broiler Meat: Dominates the market due to high consumption and affordability.
- Key Drivers: Strong demand, government support for local production, and economies of scale in large poultry farms.
- Eggs: Significant market share, driven by affordability and nutritional value.
- Key Drivers: High consumption across various demographics, consistent demand and well-established production systems.
- Processed Meat: Fastest-growing segment, fueled by changing lifestyles and convenience.
- Key Drivers: Growing urban population, increasing disposable income, and rising demand for ready-to-eat options.
- Off-Trade: Larger share than On-Trade due to widespread availability in supermarkets and retail outlets.
- Key Drivers: Accessibility, convenience, and lower pricing strategies compared to On-Trade channels.
Saudi Arabia Poultry Industry Product Innovations
Recent innovations in the Saudi Arabian poultry industry have focused on enhancing production efficiency, improving product quality, and catering to evolving consumer demands. This includes the adoption of advanced breeding techniques for improved yield and disease resistance, automated feeding and environmental control systems, and the development of value-added products like marinated and ready-to-cook poultry items. The introduction of innovative packaging technologies to enhance product shelf life and reduce waste is another area of significant focus. These innovations contribute to enhanced product quality, improved efficiency, and ultimately, increased profitability for industry players.
Propelling Factors for Saudi Arabia Poultry Industry Growth
Several factors contribute to the projected growth of the Saudi Arabian poultry industry. Significant government investment in agricultural modernization, coupled with supportive policies aiming to boost domestic production and reduce reliance on imports, fuels expansion. The rapidly growing population and rising disposable incomes drive robust demand for affordable protein sources. Technological advancements, such as automated farming techniques and improved feed formulations, enhance production efficiency and lower costs, further supporting market growth.
Obstacles in the Saudi Arabia Poultry Industry Market
The Saudi Arabian poultry industry faces several challenges. Fluctuations in feed prices, owing to global supply chain dynamics, pose a major threat to profitability. Competition from imported poultry products, particularly in price-sensitive segments, presents an ongoing challenge. Stringent regulatory requirements for food safety and halal certification increase production costs and complexity. Furthermore, potential disruptions in the supply chain due to unforeseen events, such as pandemics or geopolitical instability, can have a significant negative impact on production and market stability.
Future Opportunities in Saudi Arabia Poultry Industry
The Saudi Arabian poultry industry presents numerous future opportunities. The expanding food service sector provides a promising market for value-added products, such as ready-to-eat meals and convenience foods. Increasing health consciousness among consumers creates demand for products with enhanced nutritional value and sustainable production methods. Furthermore, technological innovations in areas such as precision farming, advanced processing techniques, and sustainable packaging solutions offer significant potential for growth and efficiency improvements.
Major Players in the Saudi Arabia Poultry Industry Ecosystem
- Sunbulah Group
- Almunajem Foods Co
- Arabian Farms Development Company Ltd
- Americana Group Inc
- Saudi Radwa Food Company Ltd
- Al Kabeer Group
- Al Watania Poultry
- Tanmiah Food Company
- Almarai Company Limited
- Balady Poultry Trading Company
Key Developments in Saudi Arabia Poultry Industry Industry
- August 2022: Seara, a JBS SA brand, launched its high-quality frozen foods in the Middle East, including various chicken and beef products, expanding the processed poultry segment.
- October 2022: Brazil's BRF initiated a USD 500 Million poultry project with the Halal Products Development Company (HPDC), signifying substantial foreign investment and expansion of the entire chicken production chain.
- February 2023: Golden Chicken Farms partnered with Petersime's for an X-Streamer incubator solution, boosting broiler hatchery capacity by 50 Million/year, showcasing technological advancements in poultry production.
Strategic Saudi Arabia Poultry Industry Market Forecast
The Saudi Arabian poultry industry is poised for sustained growth, driven by a combination of factors including a growing population, increasing disposable incomes, and ongoing government support for the agricultural sector. The focus on value-added products, technological advancements, and sustainable production practices will be key drivers of future expansion. The market is projected to experience considerable growth throughout the forecast period, with increasing market share captured by companies investing in modernizing their production methods and expanding their product offerings. The increasing preference for convenience foods and ready-to-eat meals presents lucrative opportunities for market expansion and innovation.
Saudi Arabia Poultry Industry Segmentation
-
1. Product Type
- 1.1. Eggs
- 1.2. Broiler Meat
-
1.3. Processed Meat
- 1.3.1. Nuggets and Popcorn
- 1.3.2. Burgers
- 1.3.3. Mortadella
- 1.3.4. Franks, Sausages, and Hot Dogs
- 1.3.5. Marinated Poultry Products
- 1.3.6. Other Processed Poultry Meats
-
2. Distribution Channel
- 2.1. On-Trade
-
2.2. Off-Trade
- 2.2.1. Hypermarkets/Supermarkets
- 2.2.2. Conveience Stores
- 2.2.3. Online Retail
- 2.2.4. Other Distribution Channel
Saudi Arabia Poultry Industry Segmentation By Geography
- 1. Saudi Arabia

Saudi Arabia Poultry Industry REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 4.11% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Escalating Demand for Processed Poultry Products; Favorable Government Initiatives to Boost Production
- 3.3. Market Restrains
- 3.3.1. Rising Vegan Trend among Young Consumers; Deeper Penetration of Red Meat Across Saudi Arabia
- 3.4. Market Trends
- 3.4.1. Demand for Processed Poultry Drives the Market
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Saudi Arabia Poultry Industry Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Product Type
- 5.1.1. Eggs
- 5.1.2. Broiler Meat
- 5.1.3. Processed Meat
- 5.1.3.1. Nuggets and Popcorn
- 5.1.3.2. Burgers
- 5.1.3.3. Mortadella
- 5.1.3.4. Franks, Sausages, and Hot Dogs
- 5.1.3.5. Marinated Poultry Products
- 5.1.3.6. Other Processed Poultry Meats
- 5.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 5.2.1. On-Trade
- 5.2.2. Off-Trade
- 5.2.2.1. Hypermarkets/Supermarkets
- 5.2.2.2. Conveience Stores
- 5.2.2.3. Online Retail
- 5.2.2.4. Other Distribution Channel
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Saudi Arabia
- 5.1. Market Analysis, Insights and Forecast - by Product Type
- 6. Central Saudi Arabia Poultry Industry Analysis, Insights and Forecast, 2019-2031
- 7. Eastern Saudi Arabia Poultry Industry Analysis, Insights and Forecast, 2019-2031
- 8. Western Saudi Arabia Poultry Industry Analysis, Insights and Forecast, 2019-2031
- 9. Southern Saudi Arabia Poultry Industry Analysis, Insights and Forecast, 2019-2031
- 10. Competitive Analysis
- 10.1. Market Share Analysis 2024
- 10.2. Company Profiles
- 10.2.1 Sunbulah Group
- 10.2.1.1. Overview
- 10.2.1.2. Products
- 10.2.1.3. SWOT Analysis
- 10.2.1.4. Recent Developments
- 10.2.1.5. Financials (Based on Availability)
- 10.2.2 Almunajem Foods Co *List Not Exhaustive
- 10.2.2.1. Overview
- 10.2.2.2. Products
- 10.2.2.3. SWOT Analysis
- 10.2.2.4. Recent Developments
- 10.2.2.5. Financials (Based on Availability)
- 10.2.3 Arabian Farms Development Company Ltd
- 10.2.3.1. Overview
- 10.2.3.2. Products
- 10.2.3.3. SWOT Analysis
- 10.2.3.4. Recent Developments
- 10.2.3.5. Financials (Based on Availability)
- 10.2.4 Americana Group Inc
- 10.2.4.1. Overview
- 10.2.4.2. Products
- 10.2.4.3. SWOT Analysis
- 10.2.4.4. Recent Developments
- 10.2.4.5. Financials (Based on Availability)
- 10.2.5 Saudi Radwa Food Company Ltd
- 10.2.5.1. Overview
- 10.2.5.2. Products
- 10.2.5.3. SWOT Analysis
- 10.2.5.4. Recent Developments
- 10.2.5.5. Financials (Based on Availability)
- 10.2.6 Al Kabeer Group Me
- 10.2.6.1. Overview
- 10.2.6.2. Products
- 10.2.6.3. SWOT Analysis
- 10.2.6.4. Recent Developments
- 10.2.6.5. Financials (Based on Availability)
- 10.2.7 Al Watania Poultry
- 10.2.7.1. Overview
- 10.2.7.2. Products
- 10.2.7.3. SWOT Analysis
- 10.2.7.4. Recent Developments
- 10.2.7.5. Financials (Based on Availability)
- 10.2.8 Tanmiah Food Company
- 10.2.8.1. Overview
- 10.2.8.2. Products
- 10.2.8.3. SWOT Analysis
- 10.2.8.4. Recent Developments
- 10.2.8.5. Financials (Based on Availability)
- 10.2.9 Almarai Company Limited
- 10.2.9.1. Overview
- 10.2.9.2. Products
- 10.2.9.3. SWOT Analysis
- 10.2.9.4. Recent Developments
- 10.2.9.5. Financials (Based on Availability)
- 10.2.10 Balady Poultry Trading Company
- 10.2.10.1. Overview
- 10.2.10.2. Products
- 10.2.10.3. SWOT Analysis
- 10.2.10.4. Recent Developments
- 10.2.10.5. Financials (Based on Availability)
- 10.2.1 Sunbulah Group
List of Figures
- Figure 1: Saudi Arabia Poultry Industry Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Saudi Arabia Poultry Industry Share (%) by Company 2024
List of Tables
- Table 1: Saudi Arabia Poultry Industry Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Region 2019 & 2032
- Table 3: Saudi Arabia Poultry Industry Revenue Million Forecast, by Product Type 2019 & 2032
- Table 4: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Product Type 2019 & 2032
- Table 5: Saudi Arabia Poultry Industry Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 6: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Distribution Channel 2019 & 2032
- Table 7: Saudi Arabia Poultry Industry Revenue Million Forecast, by Region 2019 & 2032
- Table 8: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Region 2019 & 2032
- Table 9: Saudi Arabia Poultry Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 10: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Country 2019 & 2032
- Table 11: Central Saudi Arabia Poultry Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Central Saudi Arabia Poultry Industry Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 13: Eastern Saudi Arabia Poultry Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Eastern Saudi Arabia Poultry Industry Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 15: Western Saudi Arabia Poultry Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: Western Saudi Arabia Poultry Industry Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 17: Southern Saudi Arabia Poultry Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 18: Southern Saudi Arabia Poultry Industry Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 19: Saudi Arabia Poultry Industry Revenue Million Forecast, by Product Type 2019 & 2032
- Table 20: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Product Type 2019 & 2032
- Table 21: Saudi Arabia Poultry Industry Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 22: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Distribution Channel 2019 & 2032
- Table 23: Saudi Arabia Poultry Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 24: Saudi Arabia Poultry Industry Volume K Tons Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Saudi Arabia Poultry Industry?
The projected CAGR is approximately 4.11%.
2. Which companies are prominent players in the Saudi Arabia Poultry Industry?
Key companies in the market include Sunbulah Group, Almunajem Foods Co *List Not Exhaustive, Arabian Farms Development Company Ltd, Americana Group Inc, Saudi Radwa Food Company Ltd, Al Kabeer Group Me, Al Watania Poultry, Tanmiah Food Company, Almarai Company Limited, Balady Poultry Trading Company.
3. What are the main segments of the Saudi Arabia Poultry Industry?
The market segments include Product Type, Distribution Channel.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Escalating Demand for Processed Poultry Products; Favorable Government Initiatives to Boost Production.
6. What are the notable trends driving market growth?
Demand for Processed Poultry Drives the Market.
7. Are there any restraints impacting market growth?
Rising Vegan Trend among Young Consumers; Deeper Penetration of Red Meat Across Saudi Arabia.
8. Can you provide examples of recent developments in the market?
February 2023: Golden Chicken Farms partnered with an advanced technology company named Petersime's, which offers an X-Streamer incubator solution, to expand the broiler hatchery and increase the company's capacity to 50 million/year.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million and volume, measured in K Tons.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Saudi Arabia Poultry Industry," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Saudi Arabia Poultry Industry report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Saudi Arabia Poultry Industry?
To stay informed about further developments, trends, and reports in the Saudi Arabia Poultry Industry, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence