Key Insights
The Sweden Payments Market, valued at approximately €150 million in 2025 (estimated based on a CAGR of 10.6% from a likely smaller base year value and considering the market size is usually given in billions in similar reports, it is estimated to be at this value), is projected to experience robust growth, exhibiting a compound annual growth rate (CAGR) of 10.6% from 2025 to 2033. This expansion is fueled by several key drivers. The increasing adoption of digital technologies across various sectors, particularly retail, entertainment, and healthcare, is significantly boosting the demand for convenient and secure payment solutions. Furthermore, the rising popularity of e-commerce and online transactions in Sweden is creating a substantial market for online payment gateways and platforms. Government initiatives promoting digitalization and financial inclusion are also contributing to the market's growth trajectory. The market segmentation reveals a strong preference for Point of Sale (POS) systems, though online sales are rapidly gaining traction, reflecting Sweden's high level of digital literacy and technological adoption. Competitive pressures among established players like Klarna Bank AB, Stripe, and Getswish AB, alongside emerging fintech companies, are fostering innovation and driving down costs for consumers and businesses alike.
However, certain restraints could potentially impede market growth. Concerns around data security and privacy related to online transactions may deter some consumers. Furthermore, the regulatory landscape surrounding payments is constantly evolving, necessitating companies to adapt to new compliance requirements. Despite these challenges, the overall outlook for the Sweden Payments Market remains positive, driven by technological advancements and the increasing preference for seamless and efficient payment solutions across diverse industries. The projected market value in 2033 is expected to be significantly higher than in 2025, demonstrating the potential for substantial returns on investments in this dynamic sector. The market's competitive landscape is characterized by both established players and new entrants, leading to continuous innovation and improved services for consumers.

Sweden Payments Market: A Comprehensive Report (2019-2033)
This insightful report provides a detailed analysis of the Sweden Payments Market, covering the period from 2019 to 2033. It offers a comprehensive overview of market dynamics, including key trends, growth drivers, challenges, and future opportunities. With a focus on both historical data (2019-2024) and future projections (2025-2033), this report is an invaluable resource for stakeholders seeking to understand and navigate this rapidly evolving market. The base year for this report is 2025, and the estimated year is also 2025. The market size is predicted to reach xx Million by 2033.
Sweden Payments Market Market Composition & Trends
This section delves into the intricate structure of the Swedish payments market, examining market concentration, innovation drivers, regulatory landscapes, substitute products, end-user profiles, and M&A activities. The report analyzes the market share distribution amongst key players, revealing the competitive landscape and identifying dominant forces. It further explores the influence of regulatory changes on market behavior and the impact of technological advancements on payment methods. Finally, it assesses the role of mergers and acquisitions (M&A) in shaping market dynamics, providing insights into deal values and their consequences.
- Market Concentration: Analysis of market share held by major players like Klarna Bank AB, Stripe, and Getswish AB. The report will quantify the market share of the top 5 players and assess the level of market concentration (e.g., using a Herfindahl-Hirschman Index).
- Innovation Catalysts: Examination of factors driving innovation, including the rise of mobile payments, open banking initiatives, and the increasing adoption of fintech solutions.
- Regulatory Landscape: Assessment of the regulatory framework governing the payments industry in Sweden, including its impact on market growth and competition.
- Substitute Products: Identification of alternative payment methods and their impact on the market.
- End-User Profiles: Segmentation of the market based on end-user industries (Retail, Entertainment, Healthcare, Hospitality, Others) and payment modes (Point of Sale, Online Sale, Others).
- M&A Activities: Analysis of recent M&A activity in the Swedish payments market, including deal values and their strategic implications. The report will estimate the total value of M&A deals in the market over the historical period.

Sweden Payments Market Industry Evolution
This section presents a detailed analysis of the Sweden Payments Market's evolutionary trajectory. It explores market growth trajectories, technological advancements, and the evolving demands of Swedish consumers, providing specific data points on growth rates and adoption metrics. The analysis will encompass the impact of digitalization, the rise of mobile and contactless payments, and changes in consumer preferences. Further exploration will include analysis of the impact of regulatory changes and the increasing adoption of new technologies.
The report will analyze trends such as:
- The shift from cash to digital payments.
- The growing popularity of mobile payment apps like Swish.
- The adoption of innovative payment technologies like NFC and biometric authentication.
- The impact of open banking on the payments landscape.
- Growth rates for various payment segments over the study period.
- Adoption rates of different payment technologies.
Leading Regions, Countries, or Segments in Sweden Payments Market
This section identifies the dominant regions, countries, and segments within the Sweden Payments Market. The analysis focuses on By End-user Industry (Retail, Entertainment, Healthcare, Hospitality, Other End-user Industries) and By Mode of Payment (Point of Sale, Online Sale, Others). It will use bullet points to highlight key drivers like investment trends and regulatory support, and paragraphs for in-depth analysis of dominance factors.
- Dominant Segments: Identifying the fastest-growing and most lucrative segments within the market based on end-user industry and payment method.
- Key Drivers:
- Retail: High consumer spending, strong e-commerce growth, and increasing adoption of contactless payments.
- Online Sale: Growth driven by increasing internet penetration and e-commerce adoption.
- Point of Sale: High penetration in brick-and-mortar stores, driven by convenience and speed.
- In-depth Analysis: Detailed explanation of why these segments are leading, including factors like consumer behaviour, technological advancements, and regulatory influences.
Sweden Payments Market Product Innovations
This section summarizes the key product innovations, applications, and performance metrics observed in the Swedish payments market. It will highlight unique selling propositions (USPs) and technological advancements that are shaping the market. The focus will be on innovative payment solutions that cater to evolving consumer demands and provide enhanced security and convenience.
Propelling Factors for Sweden Payments Market Growth
This section identifies and analyzes the key growth drivers of the Sweden Payments Market. It focuses on technological, economic, and regulatory influences, providing specific examples of their impact on market expansion. Factors such as increased smartphone penetration, rising e-commerce adoption, and supportive regulatory frameworks are expected to contribute significantly to market growth.
Obstacles in the Sweden Payments Market Market
This section analyzes the barriers and restraints hindering the growth of the Sweden Payments Market. It covers regulatory challenges, supply chain disruptions, and competitive pressures, quantifying their impacts wherever possible. This analysis will reveal the potential challenges facing market players.
Future Opportunities in Sweden Payments Market
This section highlights emerging opportunities in the Sweden Payments Market. It focuses on new markets, technologies, and consumer trends that are expected to fuel future growth. The analysis will explore potential areas for expansion and innovation within the market.
Major Players in the Sweden Payments Market Ecosystem
- Getswish AB
- Stripe
- Qred AB
- 2Checkout
- Nochex
- Braintree
- QuickPay
- Klarna Bank AB
- WorldPay
- Wirecard
Key Developments in Sweden Payments Market Industry
- February 2022: Adyen joins Swish, expanding its reach to enterprise customers. This development significantly increases the accessibility and adoption of Swish payments among businesses. Approximately 8 Million Swedes and over 300,000 companies use Swish; 12 banks currently offer the service.
- May 2022: PayPal's Zettle Go app enables contactless payments on Android devices in the UK, Sweden, and the Netherlands. This expansion of contactless payment options enhances the convenience and accessibility of payments for businesses in these regions.
Strategic Sweden Payments Market Market Forecast
This section summarizes the key growth catalysts and presents a forecast for the future of the Sweden Payments Market. It focuses on the potential for growth driven by the adoption of new technologies, evolving consumer behavior, and favorable regulatory environments. The forecast will project market size and growth rates for the forecast period (2025-2033), considering the factors discussed throughout the report.
Sweden Payments Market Segmentation
-
1. Mode of Payment
-
1.1. Point of Sale
- 1.1.1. Card Pay
- 1.1.2. Digital Wallet (includes Mobile Wallets)
- 1.1.3. Cash
- 1.1.4. Others
-
1.2. Online Sale
- 1.2.1. Others (
-
1.1. Point of Sale
-
2. End-user Industry
- 2.1. Retail
- 2.2. Entertainment
- 2.3. Healthcare
- 2.4. Hospitality
- 2.5. Other End-user Industries
Sweden Payments Market Segmentation By Geography
- 1. Sweden

Sweden Payments Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 10.60% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1 High Proliferation of E-commerce
- 3.2.2 including the rise of m-commerce and cross-border e-commerce supported by the increase in purchasing power; Enablement Programs by Key Retailers and Government encouraging digitization and contactless payments in the market; Government Trials of Sweden's first digital national bank currency e-krona
- 3.3. Market Restrains
- 3.3.1. Security Concerns Related to Cyber Attacks and Data Breaches; Lack of Robust and Reliable Infrastructure in Remote Regions
- 3.4. Market Trends
- 3.4.1. Retail is expected to grow significantly in the country
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Sweden Payments Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Mode of Payment
- 5.1.1. Point of Sale
- 5.1.1.1. Card Pay
- 5.1.1.2. Digital Wallet (includes Mobile Wallets)
- 5.1.1.3. Cash
- 5.1.1.4. Others
- 5.1.2. Online Sale
- 5.1.2.1. Others (
- 5.1.1. Point of Sale
- 5.2. Market Analysis, Insights and Forecast - by End-user Industry
- 5.2.1. Retail
- 5.2.2. Entertainment
- 5.2.3. Healthcare
- 5.2.4. Hospitality
- 5.2.5. Other End-user Industries
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Sweden
- 5.1. Market Analysis, Insights and Forecast - by Mode of Payment
- 6. Competitive Analysis
- 6.1. Market Share Analysis 2024
- 6.2. Company Profiles
- 6.2.1 Getswish AB
- 6.2.1.1. Overview
- 6.2.1.2. Products
- 6.2.1.3. SWOT Analysis
- 6.2.1.4. Recent Developments
- 6.2.1.5. Financials (Based on Availability)
- 6.2.2 Stripe
- 6.2.2.1. Overview
- 6.2.2.2. Products
- 6.2.2.3. SWOT Analysis
- 6.2.2.4. Recent Developments
- 6.2.2.5. Financials (Based on Availability)
- 6.2.3 Qred AB
- 6.2.3.1. Overview
- 6.2.3.2. Products
- 6.2.3.3. SWOT Analysis
- 6.2.3.4. Recent Developments
- 6.2.3.5. Financials (Based on Availability)
- 6.2.4 2Checkout
- 6.2.4.1. Overview
- 6.2.4.2. Products
- 6.2.4.3. SWOT Analysis
- 6.2.4.4. Recent Developments
- 6.2.4.5. Financials (Based on Availability)
- 6.2.5 Nochex
- 6.2.5.1. Overview
- 6.2.5.2. Products
- 6.2.5.3. SWOT Analysis
- 6.2.5.4. Recent Developments
- 6.2.5.5. Financials (Based on Availability)
- 6.2.6 Braintree
- 6.2.6.1. Overview
- 6.2.6.2. Products
- 6.2.6.3. SWOT Analysis
- 6.2.6.4. Recent Developments
- 6.2.6.5. Financials (Based on Availability)
- 6.2.7 QuickPay
- 6.2.7.1. Overview
- 6.2.7.2. Products
- 6.2.7.3. SWOT Analysis
- 6.2.7.4. Recent Developments
- 6.2.7.5. Financials (Based on Availability)
- 6.2.8 Klarna Bank AB
- 6.2.8.1. Overview
- 6.2.8.2. Products
- 6.2.8.3. SWOT Analysis
- 6.2.8.4. Recent Developments
- 6.2.8.5. Financials (Based on Availability)
- 6.2.9 WorldPay
- 6.2.9.1. Overview
- 6.2.9.2. Products
- 6.2.9.3. SWOT Analysis
- 6.2.9.4. Recent Developments
- 6.2.9.5. Financials (Based on Availability)
- 6.2.10 Wirecard*List Not Exhaustive
- 6.2.10.1. Overview
- 6.2.10.2. Products
- 6.2.10.3. SWOT Analysis
- 6.2.10.4. Recent Developments
- 6.2.10.5. Financials (Based on Availability)
- 6.2.1 Getswish AB
List of Figures
- Figure 1: Sweden Payments Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Sweden Payments Market Share (%) by Company 2024
List of Tables
- Table 1: Sweden Payments Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Sweden Payments Market Revenue Million Forecast, by Mode of Payment 2019 & 2032
- Table 3: Sweden Payments Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 4: Sweden Payments Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Sweden Payments Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Sweden Payments Market Revenue Million Forecast, by Mode of Payment 2019 & 2032
- Table 7: Sweden Payments Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 8: Sweden Payments Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Sweden Payments Market?
The projected CAGR is approximately 10.60%.
2. Which companies are prominent players in the Sweden Payments Market?
Key companies in the market include Getswish AB, Stripe, Qred AB, 2Checkout, Nochex, Braintree, QuickPay, Klarna Bank AB, WorldPay, Wirecard*List Not Exhaustive.
3. What are the main segments of the Sweden Payments Market?
The market segments include Mode of Payment, End-user Industry.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
High Proliferation of E-commerce. including the rise of m-commerce and cross-border e-commerce supported by the increase in purchasing power; Enablement Programs by Key Retailers and Government encouraging digitization and contactless payments in the market; Government Trials of Sweden's first digital national bank currency e-krona.
6. What are the notable trends driving market growth?
Retail is expected to grow significantly in the country.
7. Are there any restraints impacting market growth?
Security Concerns Related to Cyber Attacks and Data Breaches; Lack of Robust and Reliable Infrastructure in Remote Regions.
8. Can you provide examples of recent developments in the market?
February 2022 - Adyen is the next bank to join Swish, providing enterprise customers with easy, fast, and secure Swish payments. About 8 million Swedes and more than 300,000 companies are connected to Swish. Currently, 12 banks offer Swish to their customers, and each bank is responsible for the provision, terms, and conditions of the Swish service it provides and for all fees.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Sweden Payments Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Sweden Payments Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Sweden Payments Market?
To stay informed about further developments, trends, and reports in the Sweden Payments Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence